Tag: blessing
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How can the Motrin screw-up be a blessing in disguise with Social Media?
So they screwed up. Motrin ran this ad on their site and moms around the world were offended (check out this blog from Sarah Evans) and struck back. Motrin brand managers quickly pulled the ad campaign and threw up an apology on the front page of the website. Check out the offending ad below. [youtube=http://www.youtube.com/watch?v=BmykFKjNpdY]…