Don Schindler

Executive Reputation Coach & Digital Marketer

Month: December 2010

Christmas Communication Gift: How would I market a dept, program or class on no budget?

Christmas So you’ve been challenged with getting people to pay attention to things you are offering them but you’ve got no budget to do it with.  Just a few years ago, you probably would have been out of luck.

The only thing you would have been able to use is good old “word of mouth”.  Which, btw, is still one of the best ways to get people to pay attention.

But today if you don’t have money, there are a lot more opportunities to get the word out.

Website – Central Hub
With no budget, I can get an ND blog and make it into a website.  The blog section can always be used for news and there are lots of different themes and layouts to choose from.  The main thing that I want people to do when they visit the website is to do something.  Sign up for something.  You need to get their information so you can reach out to them. Continue reading

5 Reasons Why You Should Not Be Using Webfile to Publish Your Web Site in Dreamweaver

dreamweaver logo

Dreamweaver is not the answer

Does anyone have a doubt that the web is a very different animal then it was ten years ago, five years ago, two years ago?

Campus has changed quite a bit in that time – just look around at the new buildings, new roads, new football coach…again. But you are still struggling with Dreamweaver and Contribute, then you are doing it wrong.

Dreamweaver was a great tool back in the day. It helped us build lots of sites but it’s not the answer now. We’ve grown up, moved along and now we take the web very seriously – as the university should – and we don’t offer any Dreamweaver help (except to get you out of it) and we dislike dealing with Contribute tremendously.

So why should you get out of Dreamweaver?

  1. Dreamweaver doesn’t build clean code. The code that it dumps into your website slows the user down. Why do that? Conductor and WordPress have much better code and it’s updated all the time to make it better. Continue reading

Are You Struggling With Using WebFile to Publish Your Web Site in Contribute?

Using Contribute To Publish Your Website

Frustrated? Stop using Contribute and use Conductor or a Blog

Do you need help with Contribute? Can you not access your web site because it was built using Contribute?

We get lots of these types of questions dealing with Contribute everyday. We struggled and continue to struggle with Contribute as well. The keys won’t work. It’s hard to manage. No one ever remembers the netID that was used to set up the web site.  The software upgrade skipped a few upgrades and now the web site won’t work with Contribute CS4.

Maybe it’s time to just move on. Contribute was the prime way to get a website built on campus a few years ago but that’s not the case anymore.

AgencyND has built two different platforms that make it easy to get your web site up on the internet.

  1. Conductor – web content management system
  2. WordPress Blogs at ND – blogging tool and web content management system

And both of them are controlled by your netID and you don’t need to know HTML to use them. How great is that? Continue reading

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