Category: Uncategorized
-
Three Steps To Building Brand Advocates
I’m speaking at Dairy Strong conference tomorrow in Madison, WI on a panel about Dairy’s Online Image. My co-panelists are the dairy farmer extraordinaire Dairy Carrie and Ketchum Public Relations partner Linda Eatherton. We’ve actually done this same talk before at IDFA’s conference last year about this same time. Linda talks about how consumers’ minds…
-
Need a Simple Communications Plan, Simple Creative Brief and Simple Audience Chart?
Need a Simple Communications Plan for your Marketing Campaign? How about a Simple Creative Brief to go with it? Maybe even a Simple Audience Chart to figure out what you are going to say via your simple tactic. I used to not do this. In my past, I just simply overdid it. I would forget the KISS principle and build massive…
-
How do people find you on the Internet when they don’t even know you exist?
Of course, the answer is via Search Engines (which is really just Google) or via Social Media. When it comes to being found, you should think of Google as your home page – not your blog’s home page. Because if someone doesn’t know you they aren’t going to search for you – they are searching…
-
Why is my Google Maps, Chrome and iMessage breaking on my iPhone?
I’ve been searching for the answer for weeks with my iPhone. It was driving me crazy. First, it was Chrome. I would open the app and nothing would work. Then my Google Maps app (which I rely on heavily) wouldn’t work. And if I went to Apple Maps, it wouldn’t work either. Then quickly after…