All the adults are doing it. 65% of adults use social networking sites. Can you guess what that same percentage was just 10 years ago? http://pewrsr.ch/1G9PbDS
FB or TV? Nielson says that using Facebook alone now reaches more Millennials and Hispanics over running ads on the 10 most watched TV networks combined. http://bit.ly/1jI4BEN
Nothing in life is guaranteed. What would happen to our books, movies and music if Amazon dies? http://theatln.tc/1X9ufRB
You’re suffering from digital amnesia. 40% of people Google info before trying to remember it and 25% of people forget the answer right after using the information. http://dailym.ai/1NMDvJP
A somewhat longer (but worth the time) talk from Todd Henry on the way we work…and what’s not working. http://bit.ly/1hJ6Zdp
When people love brands…it’s because they tend to have these three qualities. https://dairyhub.force.com/069d0000002JMmS
Email and efficiency in the same sentence? Google’s Eric Schmidt shares 9 must-have email tips. http://for.tn/1M1ErXl
If it’s not online, it didn’t happen. A study shows top reasons why people feel the need to share. http://nyti.ms/1F1AXEf
People now spend more time in apps over watching TV. Can you guess how much time the average person spends consumed in apps? http://tcrn.ch/1J2JmSZ
It’s all fun and games until you get sued by Michael Jordan (or another celebrity). Why brands need to steer cautious when interacting with celebrities online. http://bit.ly/1XT9k6H
Nope. Email is not dead. In fact, it’s actually 40X more effective than Facebook or Twitter for acquiring new customers. http://bit.ly/1geWOMR
Just for fun. You now will have a cheese emoji (and taco). If only we could text an emoji and cheese would arrive at our door. http://bit.ly/1F1AFNG
Are you ready for Snapchat? I think so. Here’s why and how to get started. http://bit.ly/1UHaRhg
Apple had a few announcements this week. We learned about this thing called the iPad Pro which one comic predicted years ago. http://on.mash.to/1MgAjp3
Article by Jamie Vander Molen
Snapchat App Icon
Snapchat quickly earned a reputation in the social media world since its launch. So odds are you’ve heard of this social network, but many people are still confused by it.
We could go into a long explanation, but that’s not really what Snapchat is all about. It’s simple. It’s a mobile app that gives your friends a quick glimpse into your life through videos and pictures that only last several seconds and then “disappear.” It’s about real-time moments and experiences. It’s not about pretty photos or over-edited videos. And not about gaining ‘likes’ or ‘comments’ either.
So, why should you use Snapchat?
- It focuses on videos and photos. You have a lot of photo-ops on the farm and people are eager to get a glimpse into your every day life.
- It’s mobile first. You most likely have your phone on you at all times which is good news considering it’s all in the app. No desktop required.
- It’s a young crowd, but not just for the tweens. You’re hitting a crowd that’s eager and curious to learn more about their food and already sharing millions of food photos everyday. What a great opportunity to feed them the information.
- It doesn’t require a lot of time. No photo-editing or spending time drafting posts. It’s real-time so you’re not spending any extra time to put out content.
So how do you get started?
1. Get the app
Snapchat is a mobile app so you’ll need to download via iPhone App Store, Android Google Play Store or Windows Phone Store depending on your phone.
2. Open the Snapchat app
We’ll now start creating your new account.
You’ll need to register with an email address and password. Snapchat will also ask for your birthday to verify age.
3. Select your username
Your customized username is one that others will see when they begin following you. I suggest sticking to your full name. It’s not currently possible to change the username for an account so make sure you pick a good one from the start. Continue reading