Category: Uncategorized
-
Using SEO for Firefox for Your Higher Ed Website
Do you ever wonder why some sites show up for search terms and others just never come up? I love this quote by on Hubspot’s blog. Anne Carelli, Digital Communications Manager for Coke. She said: “Several years ago, Coke realized that Coke.com is not their home page – it is Google.com, digg.com and YouTube. Take…
-
Higher Education Website Search Engine Optimization For Beginners
I got a question the other day about SEO and what people should be doing to their websites. Well, there is a lot you can do. Like adjusting title tags, adding keyword rich content, adding video and photos, making sure that their is a 301 Redirect to your www, etc so the search engines see…
-
EDUcheckup Gives Us A Thumbs Up
I’m very proud of our team here at AgencyND. The new Notre Dame Arts and Letters site got some serious love by the EDUcheckup in this video episode. You know, sometimes it’s hard being an Agency within a college. You see, we don’t force anyone on campus to use us. We’re not OIT and we…
-
Benchmarking Your Website
When I was speaking with the Mendoza College of Business School at the University of Notre Dame Marketing team the other day, we did some quick analysis of their site to see how they ranked vs. their competitiors. Now I’m not going to show you their stats, but I am going to show you nd.edu…
-
Is it time to fire your marketer?
People often ask me if the person they have in charge of their marketing is really the person that should be there and often they say it like they already know the answer. I get tired of those looks. The last thing you need to do is replace the person who knows your department/college inside…