Social Media Training
I’ve been teaching how to use Social Media for probably going on five or six years now. While you might love or loathe social media, the main thing is that it’s here to stay and more powerful than ever.
Giving a voice to everyone has changed almost everything on the planet – from the smallest gatherings to countries in revolution, social media is how people connect. I teach classes to both individuals and companies.
Right now my current position allows me to share my insights with the dairy industry (I work for Dairy Management Inc.) and I fly around the country doing workshops with farmers, communicators and industry professionals. It’s a lot of fun and hard work.
Farmers are some of the best people I know and giving them the tools to connect directly with the customers is highly rewarding.
If you would like to contact me about helping yourself or your organization with social media and digital communications training, just hit me up via email or Linkedin or Twitter or Facebook or Google+. Or you can give me a phone call. I’m open to however you would like to communicate.
Here’s a sample of my classes below – these are built specifically for the web but I do in person workshops as well.
This workshop is for anyone who wants to use Facebook to better their online relationships with other people both personally and professionally. In this basic course, you will learn how to set up a profile, add photos/videos, add connections to other people, set up lists, explain which Account Settings and Privacy Settings are available and how to set them up, discuss best practices, demonstrate mobile applications and how to link your profile using usernames.
- Sign up for Facebook
- Change your Facebook Security and Privacy Settings
- How to “friend” people on Facebook and Use Lists
- How do you post on Facebook
- What should you be posting on Facebook?
Facebook 201 – Facebook Pages or Groups for Business
This workshop is for anyone who wants to start and manage a Facebook Page or Group. Facebook Page and Group Management will teach you about Facebook Insights (analytics); adding applications; managing the community on the page; posting updates, links, photos, and videos. It will handle connecting applications to manage the page as well as scheduling posts via the calendar. We will also discuss negative feedback and where to go when you need help.
This workshop is for anyone who wants to start using Twitter for personal or professional use. You will learn how to set up a profile, how to follow other people, what it means when you are followed, how to put people into lists, what the terms/language of Twitter means (i.e., hashtags, @, and DM). You will also learn how to link up your Twitter profile to your online professional profiles and use an application to manage your Twitter feeds.
This workshop is for anyone who wants to use LinkedIn to better connect with other professionals. We will review setting up an account, making it public, linking with other professionals, reaching out to other professionals, joining groups, connecting to other social media, and adding projects and other relevant sections for a better online professional profile.
This workshop is for anyone who wants to set up and maintain a company or personal blog. In this workshop, we will go over the steps to set up a blog, the components of a successful blog, the navigation inside of a content management system, as well as how to write well on a blog, where to find blog topics, how to build traffic to a blog, and how to read the analytics of a blog.
Taking your social media networks (Facebook, Twitter, Linkedin, Google+, YouTube, Instagram, Vine, etc…) and linking these networks together to become a rock star social media influencer. While this takes some time, the integration allows you to quickly navigate conversations and keep abreast of what is important in your network.
This workshop is for anyone who wants to set up and create a pinterest profile. In this workshop, we will go over how pinterest works, how to set up a profile, how to pin images and videos, how to set up boards and how to share across social media networks.
This workshop is for anyone who wants to set up a youtube profile, add videos, write titles and descriptions, link to other websites, transcribe your videos and share or embed them on websites. Youtube is the second largest search engine in the U.S. and is the largest video sharing platform.
- How do you set up a Youtube Channel for your business
- What you can do with Youtube for your business
I’ll be adding more content here as I get it loaded so watch out for classes on Instagram, Jelly, Flickr, etc… Again, If you would like to contact me about helping yourself or your organization with social media and digital communications training, just hit me up via email or Linkedin or Twitter or Facebook or Google+.